I'm betting, though, that the best of you will end up with a business model that will survive, thrive and prosper,They're busy pandering to the masses, dumbing things down for the lowest common denominator That's why so few companies do it properly,The challenge online is this: smart people are bored by frequency
Brooks Brothers was the badge for a generation of grey-suited men,I've seen it before and I'm sure I'll see it again Sure, they can run spam ads on Facebook, but they don't work,But it's hardly necessary, and the search for it is often a significant distraction
Look around you at great leaders who you know or respect,If I pay $1000 extra for a first-class seat, odds are the flight attendant will be nice to me He hated doing PR, realized that just because he was in the record business didn't mean he had anything at all to do with music,Price them ridiculously low, like a dollar
You can offer these folks something of value in exchange for their attention,A survey can teach your customers or it can help you learn from them It sure feels as though you can stay ahead of the game,And that happens when you give your audience things
