Six degrees of separation, social networks, online profiles and Google should all make it automatic,A good friend sent a Facebook alert of some sort to twenty of her friends They were being treated differently, but in the wrong way,It's easy to make fun of business clich��s
In the chart above, notice that going from point A to point B brings almost no incremental risk,Every day, new people show up at your blog, on Facebook, everywhere Surely you have something interesting to say to the person sitting next to you,That means slapstick, quick cuts and velocity
Experiment quietly, figure out what works, do it more,How often do you or your brand initiate rather than react? How often do you tweet instead of retweet? Invent rather than exploit? There was an attention drought for the longest time,I hadn't been on campus in months, I was already busy running a brand in Boston, learning more than I could have in school
