It's the heavy users that matter, and now officially, as 2009 ends, they have abandoned the bookstore,Parking permits, press badges, first amendment protections One solution is to give everyone a free copy,Here are the two most common pleas I hear from marketers,
�� A big idea could build a brand, a career, or an entire agency,analysisinsightsurpriseresponsibilityhumorcreativitygutsrespectcharismavisioncalm At least 80% of them began their talk by saying, I know you're hungry, but,Kiva instead of the American Heart Association, Amazon instead of the local bookstore, MoveOn instead of the DNC
I��m asking you to devote some of your resources to my life��s work too,We provide history and values of vintage bass guitars for collectors and fans Your audience will thank you, because it's one less thing to process,Daily charts, on the other hand, just confuse things
Years ago, when I had ten people working for me at my book packaging company, one client accounted for about half our revenue,Buy Poke The Box now from these online retailers: I think we've been tricked by the veneer of lucky people on the top of the heap,Not just being clean, of course, but being in an environment in which certain requirements are met
Here's what's hard: you're running a 75th reunion for an organization and you want to invite as many past members as possible,The Linkedin, Facebook onslaught of noise won't last long, because we're all being trained to ignore it When Steve Jobs gave a $200 discount to the late adopters of the iPhone, the early adopters were incensed,Does your team agree on who your opposite is?
One reason they're always leapfrogging the market leaders,If you changed your model to have members instead, what would that look like? If people had to subscribe, or be admitted, or apply Sometimes people push back on posts of mine they don't like by telling me I'm out of bounds,Every day, you market ideas that some people are annoyed with or more likely, afraid of
