Customer service falls apart when mutual escalation or non-understanding sets in,It's a three second decision that happens over and over Perhaps it's worth considering an alternative,The incredible surplus of digital data means that human actions, generosity and sacrifice are more important than they ever were before
Identifying which part of your project is hard is, paradoxically, not so easy, because we work to hide the hard parts,If you market cigarettes aggressively, are you responsible for people dying of lung cancer? You keep getting better at the route you cover, but it doesn't go anywhere, you just keep doing it over and over,Once you knew the color of where you were going, you'd just naturally scan for it
We can choose to create cycles that move us up or endure cycles that drag us down,Market the best you can and let buyers take responsibility And, if you're lucky, you might be on the right road, and getting better as you go,Soon, your users will naturally gravitate to green buttons
